Social Media Management Services

 

Okay, now let’s break it down…..

 

 

Facebook Page Optimization

· Review and optimization of ‘About Us’ information and ‘Company Details’

· Setup of custom Facebook URL

· Optimization of app display settings

· Optimization of other wall settings

· Selection and upload of coordinating stock cover image

INCLUDED IN: STARTER, BASIC, PROFESSIONAL, BUSINESS, ENTERPRISE

 

Twitter Profile Optimization

· Review and optimization of ‘Bio’ information

· Upload of coordinating stock Twitter background graphic

INCLUDED IN: STARTER, BASIC, PROFESSIONAL, BUSINESS, ENTERPRISE

 

Daily Updates on Facebook and Twitter

· Updates to establish personality and persona of client’s company

· Unique updates designed to encourage engagement

INCLUDED IN: STARTER, BASIC, PROFESSIONAL, BUSINESS, ENTERPRISE

Daily Content Sharing on Facebook and Twitter

· Promotion of company website and blog posts

· Posting of industry-related 3rd Party content sharing to establish expertise

INCLUDED IN: STARTER, BASIC, PROFESSIONAL, BUSINESS, ENTERPRISE

 

Comment Responding on Facebook and Twitter

· Timely responses to all comments directed toward client

· Timely responses to re-tweets and #ff type mentions on Twitter

· Timely responses to personal messaging on Facebook page

INCLUDED IN: STARTER, BASIC, PROFESSIONAL, BUSINESS, ENTERPRISE

 

24/7 Online Reputation Monitoring

· Monitoring of all social networks continually for brand mentions

· Employment of monitoring software to monitor the rest of the web

· Response to or report findings as appropriate

· Forwarding of all customer service related content and questions as appropriate

INCLUDED IN: STARTER, BASIC, PROFESSIONAL, BUSINESS, ENTERPRISE

 

Targeted Engagement on Twitter

· Development of targeted interaction lists on Twitter

· Direct engagement with targeted Twitter users

· Building of Twitter relationships through RTs and @ replies

INCLUDED IN: BASIC, PROFESSIONAL, BUSINESS, ENTERPRISE

 

Targeted Network Building on Twitter

· Following of strategically selected users

· Cross-promotion of social media networks

· Aggressive management of Twitter follow/unfollow ratios

INCLUDED IN: BASIC, PROFESSIONAL, BUSINESS, ENTERPRISE

 

Cross Promotion of Networks

· Posting of invitations to follow, like, circle, etc. client’s other network profiles

INCLUDED IN: BASIC, PROFESSIONAL, BUSINESS, ENTERPRISE

 

Add Social Media Icons to Website and Blog

· Selection of social media icons that compliment client’s brand

· Installation of icons on website/blog and link to social media profiles

Note: This service assumes a simple installation without extensive coding or code manipulation.

INCLUDED IN: BASIC, PROFESSIONAL, BUSINESS, ENTERPRISE

 

Monitor Twitter for Key Buying Phrases

· Employment of monitoring software to mine key buying phrases from Twitter users

INCLUDED IN: PROFESSIONAL, BUSINESS, ENTERPRISE

 

Respond to Key Buying Phrases with Offers

· Replying to relevant users posting key buying phrases with appropriate client offer

· Ongoing conversation development with responsive users

INCLUDED IN: PROFESSIONAL, BUSINESS, ENTERPRISE

 

Twitter Visibility Boost

· Uploading of unlimited number of general tweets*

· Uploading of unlimited links to client’s blog and website*

· Uploading of unlimited tweets for discounts and promotions*

*Provided by client in pre-formatted form

INCLUDED IN: PROFESSIONAL, BUSINESS, ENTERPRISE

 

Facebook Page Visibility Campaigns

· Liking of key Facebook pages

· Development of key influencer lists on Facebook

· Posting of comments on wall posts of key influencers

· Posting of value-add posts on walls of key influencers

INCLUDED IN: PROFESSIONAL, BUSINESS, ENTERPRISE

 

Detailed Reporting

· Creation of various relevant reports, compiled and sent monthly

INCLUDED IN: PROFESSIONAL, BUSINESS, ENTERPRISE

 

Expanded Networking with Google Plus· Creation and optimization of Google Plus Business Page (G+)

· Daily posting to G+ page

· Daily responses to all comments on G+ page

· Posting of strategic G+ posts, designed to maximize SEO

· Identifying and ‘Circling’ of key influencers on G+

· Management of G+ Circles

INCLUDED IN: BUSINESS, ENTERPRISE

 

LinkedIn Group Networking

· Optimization of LinkedIn personal profile

· Finding and joining of strategic LinkedIn Groups

· Posting of engagement-style content to ensure daily visibility in LinkedIn Groups

· Response to all comments to client’s posts on LinkedIn Groups

INCLUDED IN: BUSINESS, ENTERPRISE

 

Facebook Ad Campaign Management

· Creation of multiple ads per campaign

· Selection and filtering appropriate demographics

· A/B split testing of up to 3 ads per campaign

· Analysis of ad performance and making adjustments as necessary

· Ongoing tracking and reporting of campaign results

· Facebook ad credit (client matching recommended)

INCLUDED IN: BUSINESS, ENTERPRISE

 

Blog Content Creation

· Submission of high quality, professionally ghost-written blog posts

· Coverage of relevant, compelling, timely topics

· Assurance of 100% original content by US-based professional writers

INCLUDED IN: BUSINESS, ENTERPRISE

 

Strategic Key Relationship Leveraging

· Establishment and maintenance of relationships with key influencers across all networks

· Establishment and maintenance of relationships with raving fans across all networks

· Direct engagement with key influencers for cross-promotional opportunities

· Direct engagement with raving fans for brand ambassador opportunities

INCLUDED IN: ENTERPRISE

 

Press Release Creation and Distribution

· Creation of compelling, keyword-optimized press release

· Setup and distribution through PRWeb (Standard plan)

· Communication and management for PRWeb account

· Comprehensive reporting of results and statistics

INCLUDED IN: ENTERPRISE

 

Online Reputation Management

· Monitoring of all social networks continually for brand mentions

· Employment of monitoring software to monitor web-wide blog, rating, forum, and news sites

· Response to and/or reporting of findings as appropriate

· Forwarding of all customer service related content and questions as appropriate

INCLUDED IN: ENTERPRISE

 

Comment Marketing

· Identifying and connecting with key blogs and forums with matching target audience

· Daily commenting on multiple blog/forum sites

· Response to all return comments left on blog/forum posts

INCLUDED IN: ENTERPRISE

 

Email Marketing

· Creation and formatting of monthly email newsletter

· Creation of content for newsletters

· Optimization of newsletter for click-through to website, blog, and social media profiles

· Comprehensive management of email list

INCLUDED IN: ENTERPRISE

 

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